Rodan + Fields
Helping busy millennials hit refresh on their skincare
Unplug + Recharge
Millienials never stop – so we launched “Recharge” by Rodan + Fields, a skincare routine made to protect their skin from daily stressors like screen time, overwork and sleepless nights.
The campaign called on them to pause, reset and future-proof their skin, brought to life through fun, relatable digital and social content that showed how to use the products and what they can do.
We teamed up with millennial creators @aiyanaalewis, @pageruth, @owenscarlett and @angelmydarling to keep things authentic, engaging and full of real-life energy.
