Turning sneaker try-ons into an AR experience members could access anywhere
Nike 365 Lens
We took Nike’s spirit of innovation into AR with an always-on Snapchat filter that let members virtually try on the latest drops from anywhere.
It gave them extra confidence before adding another pair to their collection. Rooted in our Clubhouse concept, the filter came alive with iridescent details and exclusive 3D models members could explore before anyone else.